Contents
The following contributions to the Conference 2008 in Lisbon are available in print at Peter Lang, Internationaler Verlag der Wissenschaften, Frankfurt am Main.
Gerhard Stickel: Preface
Simonetta Luz Afonso: Notas de Boas Vindas / Welcome Notes
Gerhard Stickel: Abertura / Opening
Stephen Hagen: Mapping successful language use in international business: How, when and
where do European companies achieve success?
An Eclectic Approach to Language Valuation: The Global Influence of the
Portuguese Language
Sophie Bressé
L'usage des langues étrangères dans les entreprises françaises
Lisbeth Verstraete-Hansen
En route vers le tout-anglais? Pratiques et représentations des langues étrangères
dans les entreprises danoises
Language needs in business: myths and realities. Considérations générales
et autrichiennes
Pirkko Nuolijärvi
Language in business and commerce in Finland
Active multilingualism in Luxembourg. The use of languages in a stable
polyglossic economy
The Icelandic language in business and commerce in Iceland
Leading questions and answers on the situation in individual countries:
Situation in Czechia
